- One of the only chapters many people have read in Breakthrough Advertising
- Don’t learn copywriting in Space (you won’t have the right muscles)
- Royalties and retainers (based on my limited experience)
- How I respond to unsolicited feedback
- How I respond to cold emails/DMs (many entrepreneurs do it wrong)
- Hard to kill, ready to die
- How to use the “hot girl effect” for client acquisition
- Be the signal (not the noise)
- I am not a “Creator” (ConvertKit is the new Mailchimp)
- Just launch it (whatever it is)
- 70% of your subscribers DGAF (data from my recent list warmup)
- Brand juggling
- The sea of sameness (gets worse with AI)
- Algomonkeys (dance monkey dance)
- How to resurrect a dead email list of any size (< 1k to 1m+)
- How I became Dubai’s most expensive copywriter
- 2 Biggest opportunities missed by copywriters
- Would you rather be a warrior in a garden…
- How to hit more home runs
- I want to give you $8 for sharing my book (become an affiliate)
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